That's a LOT of users following stories, which makes it even more impactful to realise that 1/3 of the most viewed stories are actually created by businesses. Have we grabbed your interest yet? Ready to learn what to post on Instagram for your business? Instagram Post Ideas (when you're not sure what to post on Instagram)Ĩ0% of Instagram users follow a business account on Instagram and 1/3 of users are using Instagram Stories.

Instagram users are 70% more likely to make mobile purchases.

75% of Instagram users take action after visiting Instagram Posts.

Over 70% of Instagram Stories are watched with the sound on (which is vastly different to Facebook where most video is viewed with the sound switched off).

Instagram Posts with location get 79% more engagement on Instagram.

and 300 million+ accounts use Instagram Stories every day.

Instagram now has 1 billion monthly users and growing.

Here are a few stats to pay attention to:

And when it comes to engagement, it's THE platform to consider for most businesses and industries.Įven a small, focused community can be powerful in terms of engagement and results on Instagram.

Posts on this blog may contain affiliate links, which means we receive a small commission, at no cost to you, if you purchase through a link. BY DONNA MORITZ | UPDATED 2nd DECEMBER, 2019

Instagram takeover ideas